BRAND INTELLIGENCE QUIZ
Your brand is your:
a. reputation; it's intangible.
b. logo and corporate ID system.
c. marketing and advertising.
d. product or service.
a. reputation; it's intangible.
b. logo and corporate ID system.
c. marketing and advertising.
d. product or service.
Brand value is NOT about:
a. building trust.
b. measurability, but left to chance.
c. communicating feelings.
d. adding monetary worth.
a. building trust.
b. measurability, but left to chance.
c. communicating feelings.
d. adding monetary worth.
Essential for brand success are:
a. logic and intelligence.
b. analytics and feedback.
c. strategy and creativity.
d. passion and planning.
a. logic and intelligence.
b. analytics and feedback.
c. strategy and creativity.
d. passion and planning.